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Our Partner: An International Consumer Packaged Goods & Meat Processing Leader
Partner Overview
Our esteemed partner, an international leader in consumer packaged goods (CPG) and meat processing, needed a high-volume recruitment solution for their newly established facility with both production workers and salaried staff who embodied their unique company culture.
The Challenge
With the impending launch of their state-of-the-art facility, our partner needed a rapid, effective recruitment strategy to meet their staffing needs. The urgency was twofold: sourcing high volumes of candidates quickly and ensuring they aligned with the company's values and culture.
Our Solution
To reach the most captive audience, our dedicated recruiters turned to social media and created a city-specific Facebook group. The group focused on sourcing and recruiting candidates near the new facility. We encouraged local businesses and community leaders to join the group and used it to market our partner’s hiring event. We responded promptly to job inquiries and directed candidates to apply through our partner's Applicant Tracking System (ATS).
As the Facebook group gained momentum, we maximized its potential as the primary job-advertising platform. Our strategic marketing efforts culminated in a highly successful hiring event, drawing a significant turnout of qualified candidates.
Our Results
At the two-day in-person hiring event, our recruiters facilitated a streamlined interview process, ensuring seamless candidate experiences and efficient submission of applications to the ATS. Over the course of the event, we interviewed 113 candidates, resulting in the hiring of 103 new employees. Building on this triumph, we orchestrated a subsequent pop-up event where an additional 82 candidates were successfully onboarded.
Exceeding Expectations
Tasked with hiring 230 employees over nine months, our team surpassed expectations by recruiting 338 employees in just six months. This achievement not only exceeded the original hiring goal but also underscored our ability to deliver exceptional results on an accelerated timeline.
